HERE WE ARE! The biggest and funniest K-pop awards on the Brazilian internet is back. The Prêmio Anual K4US (or PAK for intimates) debuted its third edition this Thursday (18th), with the revelation of the winners scheduled for the next December 18th. Check out everything about this year’s awards!

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The event is a partnership between K4US and the producer Highway Star, specialized in K-Pop, who brought to Brazil names like BTS, Monsta X, Pentagon and Oh My Girl. 

SCHEDULE

18/11/2021: Beginning of voting and registrations to run for prizes.
17/12/2021: Ending of the voting period and registration to run for prizes.
18/12/2021: Live of the awards ceremony announcing the winners of each category
Soon: Cover contest to the fans. The winners will appear on the closure show

“The geometric letter in hangul that was in the background was replaced by the constellation “Cruzeiro do Sul.” This constellation is the same that is in the Brazilian flag and can be seen clearly in the sky of the South hemisphere, besides being one of the most important constellation for the people of this region. It was chosen to demonstrate the brightness and the intensity of the Hallyu Wave fans that lives in countries of the South hemisphere and to indicate how significant the event PAK can become to Brazil and the world, in the next years”

HOW IT WORKS?

PAK is an event that celebrates South Korean pop culture through an award that, based on a popular vote, rewards the best artists of the year. Fans can vote online as many times as they want for their favorites, nominated in 26 fun categories. Each fan can vote only once a day.

WHEN IT BEGINS?

Voting began on November 18, 2021, at noon (12:00 BRT), and is scheduled to end on December 17, 2021, also at noon (12:00 BRT). Winners in each category will be officially announced on December 18th, 2021 at 7:00 pm BRT – via Highway Star’s live event YouTube channel.

HOW TO VOTE?

Access www.k4us.com.br/pak2021 – Click in the name of your favorite artist in their category, then click on “VOTE!”. No registration is required to vote and only one vote per IP address is computed.

HOW IS THE ANNOUNCEMENT OF THE WINNERS?

On December 18, 2021, at 7:00 pm (BRT), we will announce the winners of each category through a live video on Youtube.  The web-event will have a presentation to be announced, with the participation of web celebrities and influencers of Brazilian K-Pop and K-Drama.

Would you like to be a PAK sponsor and have your brand or store advertised during all voting days and live? Just send an email to [email protected] or look for us on social networks!

HOW DO I RUN FOR PRIZES?

At the end of the voting page, click on the banner “Premiação de fãs”, do you register and watch the live on 12/18/2021.

WHAT IS THE GOAL WITH THE AWARDS?

This award serves as a gauge to identify which artists can be brought to Brazil in the coming years, as an audience survey, as well as, of course, giving visibility to fans, so that artists can see that the public in Brazil strives for them and love them. It is not a guarantee that the artists nominated in the award will come to Brazil, but rather an attempt by the country to be more recognized for the popularity of K-Pop and K-Dramas that grows every day.

HOW THE CHOSEN ONES WERE NOMINATED?

The nominees for each category were chosen by the K4US + Highway Star commission, based on releases from 11/01/2020 to 10/31/2021, taking into account the scenario and consumption of K-Pop and K-Dramas in Brazil, so that the votes are adapted to the characteristics of our country.

CATEGORIES AND 2021’S NOMINEES

F.A.Q

• When does the voting period start and when does it end?
  A: It starts at 11/18/2021 | 12:00pm – Ends at 12/17/2021 | Announcement of the winners on 12/18/2021 07:00pm (BRT).

• How many times can I vote?
  A: limited by one vote per category each day.

• It’s necessary to vote in all categories?
  A: No, it isn’t. You can vote just in the categories of your choice.

• Can I mark my favorite artist in the social media on the images of PAK2021 to support them?
  A: You just not can’t, as you may do it! This shows how big is the strength of Brazilian fans and the importance of the awards in our country.